Marketing Book Reviews

Need to brush up on a topic or just after some weekend reading? We'll help you sort the meh from the wow. >>

Interview with a Marketer

Learn how the experts make marketing magic in this interview series. >>

Guest Blogging

Have something to share? See how to submit a guest post. >>

Social Media

What's the latest in social media? Learn to be more effective with your campaigns.

WordPress

Are you still unleashing the power of WordPress for your website? Find tips, tricks and how-to's.

Marketing

Such a broad topic but we don't have space for that many tiles. Mainly digital, with bits of print and TVC thrown in.

Career

The eternal question: how do I best manage my career? We hope these posts help.

Latest Blog Posts

Art-of-Invisibility-Featured

The Art of Invisibility by Kevin Mitnick – Book Review

You may be questioning why a digital marketer would encourage reading the Art of Invisibility. It’s a book teaching how to hide your online life. Hiding online actions does tend...

super-bowl-ads

Super Bowl Ads 2017 – Who Was Great?

Note: Thanks to all who’ve been checking in for the Super Bowl ads. The list of great ads is now complete.  Maybe it’s because I’m more marketer than advertiser. Maybe it’s...

Economics-Featured

The Economics Your Career Needs You To Know

I know what you’re saying: economics is boring. It’s all money, and statistics, and the class you slept through at college. Demand and supply, elasticity of demand, it goes on....

Building-Digital-Culture

Building Digital Culture – Book Review

Is your organization building digital culture? Should it be? Then you need to read the latest from Daniel Rowles and Thomas Brown. The world has changed and we’re seeing a...

Online-Retail-Instore-image

Are We Seeing a Move Away from Online Retail?

Black Friday 2016 set a new record. No, not the number of parking lot assaults (hopefully that count is decreasing), but online sales outnumbered those in-store. The National Retail Federation...

hootsuite-platform-certificate

Passing the Hootsuite Platform Certification

On the weekend (Saturday night to be exact) I confirmed my nerdiness and passed the Hootsuite Platform Certification. You may have noticed that Hootsuite has been revamping their education offering....