Marketing

GoDaddy-Campaign-I-Hate-To-Love

4 Marketing Campaigns that I Hate to Love

I really don’t enjoy seeing brands that I detest doing great work. I just want to be justified in my hatred of them, but then they go and do something...

Banned-Ads

Australia’s 10 Most Complained About Ads for 2014

We all have New Years traditions, one of mine is a little nerdy. I love the Australian Advertising Standards Bureau‘s annual list of most complained about ads. If you’re not...

WestJet_Owns_Christmas

WestJet Owns Christmas… Again

On the weekend I told my Canadian best friend to get me a job with WestJet. I was half-joking and it was my way of saying that they do amazing...

First-Aid-Marketing-Campaigns

Marketing Campaign Round-Up

When was the last time you saw a brilliant marketing campaign? How about a not-so-brilliant one? I’ve seen a few around Seattle that fit each category. First Aid Shot Therapy No...

DeathtoStock_Creative-Community7

Is Good Customer Service Good Enough?

In the last week I’ve experienced two poor customer service experiences. Both were takeaway food purchases gone wrong, and both companies ticked all the boxes to turn it around. I’ll...

Brian Solis - Customer Service

What’s your customer service strategy?

When I started my first customer service job in 1994 it was easy. If a customer had a complaint they called or dropped by. Occasionally they wrote a letter. Sure...