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Latest Blog Posts


Grammar Girl’s Quick and Dirty Tricks for Better Writing – Book Review

I went through school without studying English grammar. In the ’80s and ’90s, Victorian schools were using whole word learning, so we used grammar but we were never taught how...


The Hootsuite Ambassador’s Favorite Business Books for 2015

This year’s list of the Hootsuite Ambassador’s favorite business books for 2015 is rather different than the 2014 list. It’s interesting to see that none of the Hootsuite Ambassador’s favorite business...


Social Listening, Hootsuite and New Year’s Resolutions

My official New Year’s Resolutions are pretty much the same as last year, but there’s another that’s more of an intention than a specific goal. That’s to do social listening...


What I Learned in 2015: A Career Reflection

This is the time when all the marketing blogs are are filled with Top 10 lists: the top 10 most successful campaigns, the top 10 most popular posts/stories/apps etc. As...


Visiting Amazon’s brick and mortar bookstore

About 20 minutes ago I walked through Amazon’s only (first?) brick and mortar bookstore. It opened nearly two months ago, and being in Seattle I probably should have stopped by earlier....


Content Inc – Book Review

Content Inc by Joe Pulizzi is like the latest James Bond movie. I’ve finished it, but I’m not sure if I like it. Joe Pulizzi is the founder of the...