Tag Archive: Public Relations

Economics and Public Relations

Tonight I was lucky to attend a workshop by Mark Weiner, author of Unleashing the Power of PR. It was a great, practical presentation and I did take lots of notes. One thing stood out though. On his very first…
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PR versus Marketing

All through the first semester of Grad School I was lead to believe (inadvertently) that my years were wasted studying marketing and working in the industry. The classes were pure public relations: all communication was goodwill focussed, free publicity, viral…
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