A Twitter Experiment with Kyle and Jackie O
We all know about finding the correct audience and tools for the message, so when I was voicing my disgust in 2DAY FM’s new processes dealing with Kyle and Jackie O’s foul breakfast programme I decided to run a twitter experiment to see what the sentiment is. I only aimed for my Twitter followers. There’s […]
Economics and Public Relations
Tonight I was lucky to attend a workshop by Mark Weiner, author of Unleashing the Power of PR. It was a great, practical presentation and I did take lots of notes. One thing stood out though. On his very first slide, Mark stated the “language” differences between business or economics and public relations. How many […]