Sloan Newman – Interview with a Marketer
March’s Interview with a Marketer is the talented Sloan Newman. He’s currently managing marketing for Fox Plumbing and Heating in Seattle, and will be the president of the American Marketing Association, Puget Sound chapter, from July. His background and education in international marketing means our conversations are filled with examples of great campaigns from all […]
Book Review: Think Like a Freak
This post contains affiliate links you can use to purchase products. If you buy using that link, I will receive a small commission from the sale. It will never cost you any more.Think like a Freak: The Authors of Freakonomics Offer to Retrain Your Brain by Stephen J. Dubner, Steven D. Levitt Published by William […]
Twitter Audits: Do You Make the Grade?
Update: This tool has been retired.  Have you ever wondered if you can do better with your Twitter account? OK, that’s a silly question. When I get a new client, the first thing I do is a Twitter audit. I want to know what’s been done previously. Has it been done well? What should be […]
Persuasive Copywriting – Book Review
This post contains affiliate links you can use to purchase products. If you buy using that link, I will receive a small commission from the sale. It will never cost you any more.I received this book for free from NetGalley in exchange for an honest review. This does not affect my opinion of the book […]
Six Public Speaking Tips I Learned at Speaker Camp
I’m sure it’s of no surprise that up to a third of the population have public speaking anxiety. This shy introvert (I know, a double whammy) made a 2015 resolution to overcome her fears. I know all the theory, but needed some critical feedback on how I can do better. So on Saturday I pretended […]