How to find keywords now that Google won’t share

google-analyticsI was part-way through writing instructions for how to find keywords on Google’s Webmaster tools. It was to be posted on Wednesday.

Then, this afternoon I found this great article by Search Engine Watch. Not only does it give you ten ways to find keywords, it explains Google’s decision to suppress ALL of them. I decided to just link to the article because it describes the situation and solutions better than I can.

A client call got in the way. Then a friend was in my neighborhood and invited me to happy hour.

By the time I got back to my computer there was a new announcement: Google has removed all keyword data from Google Webmaster Tools. I swore.

It may be a bug. Google’s not saying anything, but that means nothing.

So making a plan C out of a plan B, the Search Engine Watch article is still a great article. Just with an extra keyword source.

The ones to use are:

  1. Learn from Avinash Kaushik
  2. Look at Non-Google Keywords
  3. Analyze On-Site Searches
  4. Use Google AdWords
  5. Use Search Volume Tools
  6. Look at Historical Data
  7. Use Google Trends

For more detail on each of these, here’s another link to the Search Engine Watch article.

PS, anyone want a half-written, now potentially useless, post on how to find keywords using Google’s Webmaster Tools?

 

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Bianca Smith

Bianca is a freelance digital marketer in Seattle. She works with clients big and small, in the US and Australia, on digital marketing, branding, event communications, social media and website content.

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