Marketing Book Reviews

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Such a broad topic but we don't have space for that many tiles. Mainly digital, with bits of print and TVC thrown in.


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Latest Blog Posts


Are We Seeing a Move Away from Online Retail?

Black Friday 2016 set a new record. No, not the number of parking lot assaults (hopefully that count is decreasing), but online sales outnumbered those in-store. The National Retail Federation...


Passing the Hootsuite Platform Certification

On the weekend (Saturday night to be exact) I confirmed my nerdiness and passed the Hootsuite Platform Certification. You may have noticed that Hootsuite has been revamping their education offering....


Remembering September 11 on Social Media – Tastefully

Earlier this week a friend texted asking advice on her company’s September 11 posts. The atrocities that occurred 15 years ago today have definitely changed the world, and more so...


Podcasts to Make You a Better Marketer

Let’s get it out there, I’m a nerd. Recently I had a conversation with a colleague about Seattle’s traffic snarls. I had to admit that I don’t mind the traffic...


Social Selling – Book Review

There are a few different understandings of social selling. I must admit this book is about my least favorite definition. I should backtrack a bit. Social Selling, the book not...


Propel – Book Review

In the blurb for Propel, Whitney Keyes promises: This title shows you how to identify opportunities at your fingertips and use them to build market share, boost brand loyalty, and...