Marketing-Book-Reviews-Featured

People ask why I read social media books when it’s my life. It’s because 1. there’s always something to learn, and 2. when there’s so much going on, reminding me of some tactic or site is always appreciated. The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick is both of these. This is […]

It seemed right that I finished reading The Macintosh Way on a bus home from work in a tech district, using my iPad. It explained why I found chapter 16 hilarious. This is Guy Kawasaki’s first book, written soon after he left Apple and was on top of the world. It shows. If you can […]

The problem with reading books a few months after they’ve been released is that it’s harder to have an original opinion. Dan Zarrella of Hubspot said of Enchantment by Guy Kawasaki: “I loved the book and can’t recommend it highly enough. Especially to people like myself who find ourselves up to our necks everyday in […]

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