WordPress Resources for New Marketers

You have the blog (or have been allocated it), but what’s next? I was recently asked to write some tips for a client’s content writer. Just the basics like setting for SEO and learning to text wrap images. While I think of these as basics, they’re new for some. Fortunately, there’s a plethora of amazing WordPress resources online, so I didn’t need to recreate what’s already done well.

This is only looking at WordPress resources for publishing posts. If you’re looking for WordPress site help, I recommend WPBeginner. It’s my starting point, even for non-beginner topics.

Formatting WordPress Posts

Are you wondering what all those buttons on the new/edit page do? I love this list and video from iThemes for breaking them down.

Word Wrap

If you know how to do this then it seems easy, but it’s a question I’m frequently asked. White space is good, but only when it’s intentional. So wrap your text and make your posts look better.

Formatting Images

I wish I had this WordPress resource from Blog Ambitions when I started. I’m more than a little ashamed of some image sizes I put on this site. I meant well and wanted to share high-quality images. They were just higher quality and bigger than needed. Don’t make my mistake – shrink those images.

WordPress Featured Images

Featured images were a special request inclusion. They’re the images that appear automagically when you share a post to social media. Some themes also use them as header images on each post or page (like on Mass Consternation) and as thumbnail images on the homepage, like here on Tap Dancing Spiders. WP Beginner comes to the rescue again with a perfect description of featured images, why you need them and how to install them. My biggest tip though is to check the size for your particular theme.

Final Checklist

This one isn’t aesthetic formatting but more for SEO and some readability. Many of these things are also in Yoast if you have that plug-in. If not (and as a new marketer you may not), here’s a checklist for you.

Are there any other WordPress resources that you would find useful? Anything you’re curious about? Add it to the comments and we’ll find a resource.

One comment

  1. Hi Bianca,

    Like you when I got started using bigger images on my blog, I had no clue how to compress them. Thanks for sharing that link to Kristie’s blog.

    No doubt it will help so many bloggers understand the importance of compressing their images. Bloggers are using so many images for social media sites.

    The last thing we want to do is have extremely large files on our sites that aren’t optimized for SEO.

    Thanks for taking the time to share these tips, have a great day 🙂

    Susan

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