Marketing Book Reviews

Need to brush up on a topic or just after some weekend reading? We'll help you sort the meh from the wow. >>

Interview with a Marketer

Learn how the experts make marketing magic in this interview series. >>

Guest Blogging

Have something to share? See how to submit a guest post. >>

Social Media

What's the latest in social media? Learn to be more effective with your campaigns.

WordPress

Are you still unleashing the power of WordPress for your website? Find tips, tricks and how-to's.

Marketing

Such a broad topic but we don't have space for that many tiles. Mainly digital, with bits of print and TVC thrown in.

Career

The eternal question: how do I best manage my career? We hope these posts help.

Latest Blog Posts

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Bloggers, let’s talk about your media kits

Yesterday I wrote the media kit that I want to see as a marketer. My situation is a little bit different. As a digital marketing generalist, I’m sometimes asked to...

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The 4 Billion Dollar Tweet – Book Review

What do you do when your CEO thinks he doesn’t need social media? You hand them a copy of Ryan Holme’s new book, The 4 Billion Dollar Tweet. I recommend...

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Review: WordPress Versus Squarespace

This weekend I built a Squarespace site. Yes, you read that correct. The woman who has been a WordPress devotee for eight years set up a site on a different...

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Completing the Customer Experience with Branded Packaging

This week I called out for a brand audit referral for a client in Melbourne, Australia. A well-meaning friend suggested I use a Seattle Digital Marketers Facebook group to find...

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Beware the Dead-End Dashboard

You’ve considered the purpose of your dashboard. You’ve worked with colleagues to ensure the questions being answered are the correct ones. You’ve considered layout and design and made something beautifully...

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Top of Mind – Book Review

As marketers, we’re all trying to be top of mind for our audiences. Whether it’s families wanting a hotel, a potential client, or a conference organizer needing a keynote speaker....